This former nurse launched a platform to provide better care to marginalized communities

  • Date: 04/27/2022

Which is exactly what former nurse and entrepreneur Cassie Choi set out to do when she left the profession three years ago to work in digital health innovations. Her experiences led her to found Pair Team, a tech-enabled healthcare resource, in an effort to address some of the hardships and challenges she saw patients and healthcare professionals grappling with.

"We're reaching out through our platform and doing care navigation and social support services, like coordinating transportation to appointments or helping them enroll in SNAP benefits or routing them to food pantries. We're coordinating care from home and then the in-person care delivery is with our clinic partners in their community. People who may be homeless who are frequently utilizing the emergency room, or people who have severe mental illness or substance abuse disorders may be a little bit harder to reach by text message and phone calls. So we thought, how can we be the hand that extends their ability to deliver the care."

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