The Dark Side of 15-Minute Grocery Delivery

  • Date: 12/07/2021

Over the last year, cities across the U.S. and Europe have seen a rapid rise in the number of dark stores — mini-warehouses stocked with groceries to be delivered in 15 minutes or less. Operated by well-funded startups such as GetirGopuffJokr and Gorillas, dark stores are quietly devouring retail spaces, transforming them into minimally staffed distribution centers closed to the public. In New York City, where seven of these services are currently competing for market share (including new entrant DoorDash), these companies have occupied dozens of storefronts since July, with expansion plans calling for hundreds more in that city alone.

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