COVID-19 is driving behavior change where we live, work and play. Creating a zero-incident safety culture at work is now an incomplete effort without a strong mobility policy. We’ve been sheltering in place for months, staying as safe as possible in quarantine. Now that businesses are reopening and we’re venturing back to our places of work, we’re all at far greater risk of exposure - but not only to COVID in indoor air scenarios. We’re also at greater risk of a return to poorer outdoor air quality as we see traffic and congestion return to pre-COVID levels. In the context of mobility strategy, we should absorb, adapt to and also leverage the pandemic driven policy and behavior changes that benefit society, while planning how best to measure and motivate additional changes in our mobile future.
The COVID-19 pandemic has shown us that dramatic behavior change, at unprecedented scale, is not only possible, it offers us real time evidence of how critical it is to nudge and to invest in behavior change solutions for the health and environmental challenges we must solve. With COVID-19, employees are justifiably demanding a safer workplace. Now is also the time to address their demand for a safer commute to the workplace. A safe workplace depends on timely data, and a verified commute to that location using a personal mobility log helps to make contact tracing more efficient.
This program will explore systems, strategies and a vision for leadership to embrace the beneficial changes that we’ve experienced, while addressing the privacy, participation and scale issues that concern us all.
